Client: Calzedonia Profile: Fashion / Retail Year: 2018
Area: Brand Activation Duration: 1 day Location: Cartaxo, Portugal
This is not a drill!
Calzedonia challenged us to create an engaging team building experience to bring together their marketing and sales teams. The experience needed to be both physically demanding and capable of enhancing the team spirit within the company.
We created the Calzedonia Training Camp, an experience inspired by the physical requirements and effectiveness of military training. Who says fashion and sweat do not go together?
We sent all participants the necessary equipment beforehand, this gave them a hint of what was to follow. The camp started with a short military warm-up with expert trainers. This was followed by a series of team building activities, where great teamwork was required to succeed. This memorable experience was followed by a celebration and a special dinner.