The Solution
VOQIN’ designed a three-hour digital event that engaged the audience right from the start. With renowned global speakers and inspiring stories from within OPM51 community.
First, engagement started with regular pre-event communications shared in OPM51 WhatsApp group. Invitations, call to action, and event sneak-peaks: keynote speaker videos, OPMers stories topics. To provoke engagement, instigate dialogue, and spike curiosity.
The digital event, held on March 4th, was designed and delivered by VOQIN’ but led by OPMers. It helped increase the friendship bond and feel of belongingness.
Two outstanding guest speakers provided food for thought content. Paulo Portas, who guided everyone through a Covid-19 geographical and economic journey, ending with all the lessons we can take from this pandemic. And Jan Mulhfeit, who inspired everyone to be top performers and positive leaders.
But only when you connect emotionally can you forge long-lasting memories and relationships. We challenged OPMers to step forward and open their hearts by sharing some amazing life-changing stories. These were converted into inspiring videos that allowed the entire audience to feel connected and together by sharing emotional moments and reactions.
Reactions that we saw throughout the whole digital event on our EMEX platform.